Advanced AI for your market research data
Ask your data.Discover more.Decide with confidence.
Turn the data from your company research into insights and decisions that build your business.
"How has each generation's physical fitness changed year over year?"
In one year, Baby Boomers overtook Gen X, and Gen Z's once-wide lead over Millennials nearly disappeared.
Source: Zdraví pod lupou Lékárna.cz (Lékárna.cz + QED), a representative study of the physical and mental health of the Czech population. 2025 wave N=1,030, 2026 wave N=1,014.
Companies already using Brain AI
What's inside
Your data
Works with your research data in various formats: spreadsheets and statistical analysis outputs, slide decks or recordings and any internal data you want to add.
Our research expertise
Built on 24 years of market research experience. Understands data hierarchy, statistical significance and data weighting, to name just a few principles of research methodology.
Marketing know-how
Skilled at discovering real consumer insights in research verbatims and creating communication concepts in the Insight, Benefit, Reason-why structure. Built on our own marketing experience at companies such as P&G and Opavia (Mondelēz).
What you get
Decisions in minutes, not days.
All of your data at work, not just your final report.
Knowledge that stays, even when your colleague leaves.
How Brain AI works
Day 1
Select data.
Choose the sources you want Brain AI to work with: research data collected by us or another agency, or other data such as market shares, media spending or pricing.
Day 2–3
Data tested for AI readability.
We verify each file for reliable AI readability and upload the approved sources for you to use. Nothing reaches your team unverified.
Day 4–7
Team onboarding.
We teach your team how to properly use Brain AI and make full use of your company's data.
Why you can trust the answers
Brain AI doesn't make things up. It quotes your data precisely.
Every number links back to its source.
Navigate straight to it - the sheet, the row, the transcript line.
Every fact comes from your data.
If the answer isn't in your data, Brain AI says so. No guesses.
AI writes the sentence, the database does the math.
Every statistic comes from a real calculation run over your data, not a guess from the language model.
Questions, answered
How are my data protected?
Your files are never used to train any AI model. Each client's data are kept strictly apart: no other client can see or search them, and they never find their way into anyone else's answers. The underlying infrastructure is independently certified under ISO 27001 and SOC 2.
Are the numbers in Brain AI's answers actually calculated, or estimated by the AI?
Calculated. Every statistic comes from a real calculation run over your data, not a guess from the language model. The AI writes the sentence, the database does the math.
Can Brain AI make up an answer, or quote something that isn't there?
No. Every quote is checked against your source data before it's shown. If a quote can't be verified, it simply doesn't appear.
How is this different from asking ChatGPT, Gemini, or NotebookLM to read our files?
General-purpose AI tools are built to read and summarize documents. Brain AI is built specifically for market research data, so it runs real statistical calculations across your sources, applies research methods like data weighting and significance testing, and stays accurate as you add more data.
What kind of data can be uploaded, and how long does the setup take?
Spreadsheets, slide decks, transcripts and recordings, subconscious measurement and statistical data, or other data such as market shares, media spending or pricing, in their native formats such as Excel, SPSS, PowerPoint and PDF. We verify each file for reliable AI readability, then upload it to Brain AI. Your team is up and running within about a week, and you can keep adding sources.
Ready to turn your data into reliable answers? Let's talk.
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Brain AI is built by Confess, a market research agency founded in 2002. We put everything we know about research into making it work on your data.